Posts about Sustainable Marketing Community

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  1.    Spotlight: Sustainable Marketing 2030 - Creativity into Action
    Sustainability

    Spotlight: Sustainable Marketing 2030 - Creativity into Action
    Open to ÌÇÐÄvlog¹ÙÍømembers only

    Learn more about the role of creativity in sustainable transformation from WFA and Kantar.

    Read more about "Spotlight: Sustainable Marketing 2030 - Creativity into Action"
  2.    Sustainability into Action
    Sustainability

    Sustainability into Action
    Open to ÌÇÐÄvlog¹ÙÍømembers only

    New series of ÌÇÐÄvlog¹ÙÍøplaybooks on sustainable marketing from ÌÇÐÄvlog¹ÙÍøand Kantar offers marketers guidance on how to put theory into…

    Read more about "Sustainability into Action"
  3.    How creativity can drive sustainable action
    Sustainability

    How creativity can drive sustainable action

    In 2025, ÌÇÐÄvlog¹ÙÍøand Kantar will launch a series of case study led playbooks to help take Sustainable Marketing 2030 from theory into…

    Read more about "How creativity can drive sustainable action"
  4. Advertising & policySustainability

    Benchmark: Sustainable communication, advertising production and advertising behaviours

    ÌÇÐÄvlog¹ÙÍømember benchmark covering three topics relating to sustainability: communicating sustainability credentials on pack or at point…

    Read more about "Benchmark: Sustainable communication, advertising production and advertising behaviours"
  5.    Scared to speak up about DEI or sustainability in the current environment? Don’t be: fortune favours the bold
    Inclusive marketing

    Scared to speak up about DEI or sustainability in the current environment? Don’t be: fortune favours the bold

    I’ve fumbled two big opportunities to get rich quick. The first was when I wrote a feature for the Guardian about Bitcoin when…

    Read more about "Scared to speak up about DEI or sustainability in the current environment? Don’t be: fortune favours the bold"
  6.    ÌÇÐÄvlog¹ÙÍøBenchmark: Environmental Claims findings report
    Advertising & policy

    ÌÇÐÄvlog¹ÙÍøBenchmark: Environmental Claims findings report

    ÌÇÐÄvlog¹ÙÍømember benchmark on green claims and how brands are navigating increasing scrutiny

    Read more about "ÌÇÐÄvlog¹ÙÍøBenchmark: Environmental Claims findings report"
  7.    WFA’s Planet Pledge welcomes seven more multinationals
    Sustainability

    WFA’s Planet Pledge welcomes seven more multinationals

    AkzoNobel, Arçelik, Beam Suntory, Group Bel, HP, Nestlé and Vodafone take number of companies to have signed the…

    Read more about "WFA’s Planet Pledge welcomes seven more multinationals"
  8.    What marketers need from COP28
    Sustainability

    What marketers need from COP28

    2023 marks the halfway point to achieving the United Nations Sustainable Development Goals (SDGs). During COP28, the world will also…

    Read more about "What marketers need from COP28"
  9.    Swedish ad industry launches CommToAct Planet initiative to drive credible sustainability communication
    Advertising & policySustainability

    Swedish ad industry launches CommToAct Planet initiative to drive credible sustainability communication

    New cross-industry initiative will develop guidance and resources to help marketers communicate on climate action and accelerate the…

    Read more about "Swedish ad industry launches CommToAct Planet initiative to drive credible sustainability communication"
  10.    National industry associations from 25 countries gather in Istanbul
    Cross-media measurementGlobal Marketer WeekInclusive marketingHalo

    National industry associations from 25 countries gather in Istanbul

    ÌÇÐÄvlog¹ÙÍøNational Associations Council members discussed the leadership role of national associations in helping their members and the…

    Read more about "National industry associations from 25 countries gather in Istanbul"
  11.    ÌÇÐÄvlog¹ÙÍølaunches Sustainable Marketing 2030 to close the gap between intent and action
    Advertising & policyBrand purposeBrand reputationGlobal Marketer WeekSustainabilityMarketing operations

    ÌÇÐÄvlog¹ÙÍølaunches Sustainable Marketing 2030 to close the gap between intent and action

    Fewer than half of marketing departments have taken the lead in their sustainability journeys but the will to transform has…

    Read more about "ÌÇÐÄvlog¹ÙÍølaunches Sustainable Marketing 2030 to close the gap between intent and action"
  12.    ÌÇÐÄvlog¹ÙÍønames first-ever co-chairs for Planet Pledge

    ÌÇÐÄvlog¹ÙÍønames first-ever co-chairs for Planet Pledge

    Asahi and Mars leaders will lead efforts to boost action and knowledge of sustainability within marketing organisations around the…

    Read more about "ÌÇÐÄvlog¹ÙÍønames first-ever co-chairs for Planet Pledge"